Category: News Releases

Sarah Kuzmic Joins VantagePoint as Digital and Print Designer

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FOR IMMEDIATE RELEASE
Contact: Amy Clarke Burns
864.331.1273
aburns@vantagep.com

Greenville, S.C. – July 11, 2017 – VantagePoint Marketing, a nationally recognized business-to-business marketing agency with special expertise in foodservice, has hired Sarah Kuzmic in the role of digital and print designer.

In this role, Kuzmic will support VantagePoint’s creative team with design work and web development for the agency’s clients.

A recent graduate of Bob Jones University, Kuzmic worked with VantagePoint as a graphic design student intern for several months before being invited to join the team.

“Sarah impressed our team from her first days with us, demonstrating excellent proficiency and skill in producing compelling and creative work,” said Henry Pellerin, VantagePoint president and CEO. “We are fortunate to have added her talents to our growing team.”

Kuzmic obtained her bachelor of fine arts in graphic design from Bob Jones University. Her previous experience includes serving as a webmaster assistant at the BJU Press and as a freelance designer.

For more information about VantagePoint, visit www.vantagep.com.

About VantagePoint Marketing

VantagePoint Marketing is a nationally recognized business-to-business marketing agency with a primary focus on foodservice clients. Headquartered in Greenville, South Carolina, it is ranked nationally on BtoB Magazine’s Top Agencies list, is an eight-time winner of the Business Marketing Association of the Carolinas’ Agency of the Year award and has been named one of the small/midsized Best Places to Work in South Carolina for four consecutive years. Founded in 1993, VantagePoint takes an integrated approach in offering its clients expertise in marketing, advertising, branding, digital and public relations. For more information, visit www.vantagep.com.

VantagePoint Foodservice Advisory Board Member Tarun Malik Appointed President of Johnson & Wales University Charlotte

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FOR IMMEDIATE RELEASE
Contact: Amy Clarke Burns
864.331.1273
aburns@vantagep.com

Greenville, S.C. – June 26, 2017 – Tarun Malik, a member of VantagePoint Marketing’s foodservice advisory board, was recently appointed Johnson & Wales University Charlotte campus president.

As campus president, Malik provides vision and leadership to ensure the university’s mission is carried out and enhanced at the campus level and participates in university-wide governance and strategic planning. He is responsible for overseeing academic initiatives for the campus’ 1,800 students across 12 undergraduate programs and for fostering continuous program innovation and teaching excellence.

“I’m dedicated to providing the absolute best education for all our students and helping them realize their best potential,” Malik said. “Developing and supporting excellent, challenging programs will equip our students for their futures and reinforce Johnson & Wales’ reputation as the leader in culinary and hospitality education.”

Malik has been with Johnson & Wales for 27 years, most recently serving as vice president and dean of academic affairs.

As a member of VantagePoint’s Foodservice Advisory Board, Malik offers VantagePoint associates and clients insight into the foodservice industry and is an expert consultant on issues of culinary education, kitchen operations and efficiency, and related matters.

“We count ourselves very fortunate to have Tarun’s expertise on our foodservice advisory board. His knowledge and expertise keep both Johnson & Wales and VantagePoint on the cutting edge of the 21st-century foodservice industry,” said Craig O’Neal, VantagePoint co-founder.

For more information about VantagePoint, visit www.vantagep.com. Learn more about Johnson & Wales University at jwu.edu.

About VantagePoint Marketing

VantagePoint Marketing is a nationally recognized business-to-business marketing agency with a primary focus on foodservice clients. Headquartered in Greenville, South Carolina, it is ranked nationally as one of Chief Marketer’s 2017 B2B Top Shops, is a nine-time winner of the Business Marketing Association of the Carolinas’ Agency of the Year award and has been named one of the small/midsized Best Places to Work in South Carolina for five consecutive years. Founded in 1993, VantagePoint takes an integrated approach in offering its clients expertise in marketing, advertising, branding, digital and public relations. For more information, visit www.vantagep.com.

About Johnson & Wales University

Originally founded as a business school in 1914, Johnson & Wales University comprises four campuses — in Providence, Rhode Island; North Miami, Florida; Denver and Charlotte — and offers degrees in a variety of programs, including business, engineering and design, health and wellness, hospitality management, and culinary arts. It is one of the world’s largest and top-ranked culinary and hospitality educators. For more information, visit www.jwu.edu.

VantagePoint Marketing Named Agency of the Year for Ninth Time

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FOR IMMEDIATE RELEASE
Contact: Amy Clarke Burns
864.331.1273
aburns@vantagep.com

Greenville, S.C. – June 6, 2017 – For the ninth time since 2006, VantagePoint Marketing was named Agency of the Year by the Business Marketing Association (BMA) of the Carolinas. This distinguished honor recognizes VantagePoint’s continued dedication to producing outstanding results for its business-to-business clients.

In addition, VantagePoint received 13 project-level awards at the organization’s annual ProAds awards ceremony, held in Charlotte on May 24. Included in the honors were two gold awards, four silver awards and seven bronze awards for projects and initiatives completed for clients S&D Coffee & Tea, T&S Brass, Antunes, Saia and for VantagePoint’s internal marketing. (See examples of our award-winning work here.)

Honored work included a series of animations, e-marketing campaign, tradeshow support projects, public relations and content marketing programs, and an advertising series.

VantagePoint also received Best of South Carolina, awarded to the highest-ranking submission from the state, for a pre-tradeshow direct mailer for client Antunes.

“Because ProAds awards criteria take into account the results for the clients, these honors reflect VantagePoint’s commitment to work that demonstrates both outstanding creativity and significant business impact for our clients,” said Dave McQuaid, VantagePoint vice president of creative and digital. “Our team is delighted at this recognition from BMA Carolinas.”

For more information about VantagePoint, visit www.vantagep.com. More information on BMA Carolinas and the 2017 ProAds award winners can be found at bmacarolinas.org.

About VantagePoint Marketing

VantagePoint Marketing is a nationally recognized business-to-business marketing agency with a primary focus on foodservice clients. Headquartered in Greenville, South Carolina, it is ranked nationally as one of Chief Marketer’s 2017 B2B Top Shops, is a nine-time winner of the Business Marketing Association of the Carolinas’ Agency of the Year award and has been named one of the small/midsized Best Places to Work in South Carolina for four consecutive years. Founded in 1993, VantagePoint takes an integrated approach in offering its clients expertise in marketing, advertising, branding, digital and public relations. For more information, visit www.vantagep.com.

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