Full-service B2B marketing agency in Greenville, South Carolina, Charlotte, Atlanta

Get a new perspective on your B2B marketing

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We’re a B2B marketing agency focused on results.

VantagePoint is a full-service B2B marketing agency based in Greenville, South Carolina, and serving clients around the country. We approach all B2B marketing through a simple 3-step process:

Insight.

What’s the problem? What knowledge — through research or experience — can we apply to find a solution?

Ideas.

Let’s get creative. How can we help you get attention and solve your marketing challenge?

Impact.

Results matter. If we’ve done steps 1 and 2 correctly, then the results will come, customers will buy, and your brand will grow. If not, we adjust and try again.

Our clients love working with us.

How do we know? They tell us every year.
See what they had to say in our latest Net Promoter Score report, or read a few testimonials.

Just the facts.

VantagePoint Marketing has been focusing on B2B marketing for 27 years. Here are the important details:

  • Full-service B2B marketing agency
  • Established in 1993 in Greenville, South Carolina
  • 6-time “BtoB Magazine” National Top Agency
  • 10-time BMA Carolinas Agency of the Year
  • 6-time Best Place to Work in South Carolina
  • Primary disciplines
    • Marketing
    • Advertising
    • Branding
    • Digital, including websites, SEO and marketing automation
    • Public relations, including social media and content marketing
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Certified gold.

VantagePoint is certified as a SharpSpring Gold Partner for our Vantagepoint 365 marketing automation platform, one of only 30 agencies in the country with this designation.

Our clients love us.

How do we know? They tell us every year.
See what they had to say in our latest Net Promoter Score report.

“A pleasure to work with each and every one of them.”
“Works to understand our business and challenges.”
“Creative…true partner.”
See the report

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What we’re saying

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Winning B2B brand campaigns don't focus solely on the rational — they lean into the emotional, embrace creative means of storytelling, and don't shy away from a “long-play” view of brand building, following what successful B2C companies have been doing for decades.
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No matter what your B2B SEO tactics are, satisfying search intent should be your number one priority. Focus on understanding what your audience needs and then provide the solution that resolves their most immediate pain point. Optimizing for users rather than search engines let's you design a strategy that attracts more users — before and after the click.
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Some might consider loyalty programs to be only a B2C tactic. However, when done correctly, a loyalty program for B2B customers can be an impactful, sales-driving tool that can directly influence the customer experience.
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