Archive for June 2012

Stop the Content Carousel and Let Me Off!!!!

I’ve had it! I typically get 150 or more emails each day from people who are dying to share their news with me. And, despite my best intentions for reading everything, quite often I find myself doing what I’m sure many of you do: I hit delete.

Honest Branding: Pushing Beyond Graphics and Type

It stopped my multi-touch gesturing fingers in their trackpad tracks. One of those rare occasions when social media pushes your pause button and makes you think. A tweet caught my eye long enough for me to physically write it down on a piece of honest-to-goodness, gen-u-ine paper (well, a sticky note counts). @hunterwalk tweeted, “Your […]

Creating More Advertising Impact with Creative Placements

At VantagePoint, we work with a lot of clients in the foodservice industry, so many of us keep up with the industry pubs. As I was flipping through FoodService Director, a magazine for non-commercial foodservice operators, a few ads in particular were standing out to me—not only for their design, but because of their actual […]

Sign-up for Special Content

Gain unlimited access to case studies, white papers, and more.

This feature requires that cookies are enabled in your browser
Real Time Web Analytics