Archive for February 2014

Is print dead? Hardly.

A recent article over at MarketingProfs got me thinking: “Could print really be a dead medium?” In a world filled with tweets, status updates, eblasts and microsites, the lowly printed piece seems archaic at first blush. But maybe all these digital alternatives are refining the role of print media, not replacing it. According to the […]

VantagePoint’s 2014 Super Bowl commercial review

After a brief hiatus, and thanks to the demands of a few of our loyal readers, our annual Super Bowl commercial review is back! From kickoff to just after the final whistle (ok, so I’ve started right before kickoff to get in the epic Ford double commercial), here is my read on all of the […]

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