At its core, B2B messaging should still come from a very personal, approachable place. After all, we’re only human, right?
At its core, B2B messaging should still come from a very personal, approachable place. After all, we’re only human, right?
Millennials are playing a bigger and more prominent role in B2B buying decisions than ever before. As a millennial myself, I thought I would share some helpful ways you can capture the attention of this prominent audience.