Archive for March 2021

Using Chatbots for Qualified B2B Leads

B2B marketers and sales teams are accustomed to acquiring leads in many ways, including tradeshows, trade media tactics, webinars, emails, gated content and other web-based forms. Another option for both acquiring and even nurturing potential leads that’s not quite as mainstream yet is the utilization of chatbots.

VantagePoint Marketing Promotes Two

VantagePoint Marketing, a nationally recognized business-to-business marketing agency, recently promoted two associates: Amy Clarke Burns to public relations manager and Sarah Kuzmic to art director.

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