What may have started as a trend is a full-fledged movement as the food truck market approaches $2.7 billion by the end of 2017. What’s driving these mobile eateries to such heights is not really all that surprising, or that different from what has always drawn consumers to restaurants.
If you’re trying to better your social media skills, there’s no reason to run out and buy a “Social Media for Dummies”-style book or pay to attend evening classes. Instead, turn to some of life’s most basic lessons, the ones I find myself repeating to my 2-year-old day in and day out.
If you’re struggling to come up with new ideas for content, it might be time to think a little bit more like ’80s TV action hero MacGyver and find ways to repurpose the things you already have at your disposal.