All Posts by Henry Pellerin

Henry Pellerin

As CEO, Henry brings a passion for business and marketing strategy to his leadership role at VantagePoint, along with years of executive experience. Henry received an Executive MBA from the University of North Carolina. His interest and capabilities in the areas of business development, strategy and growth will continue to provide exceptional value to VantagePoint’s clients for years to come. While Henry’s leadership at VantagePoint takes center stage during the workday, he’s first and foremost a dedicated husband and father.

Designing Your Booth: NAFEM Takeaways

It’s true that foodservice equipment can sometimes look like the proverbial “stainless steel graveyard,” but there are certainly strategies you can employ to make your equipment more visually appealing. Here’s some advice based on my recent experience at NAFEM.

How To Fully Understand the B2B Buyer Journey

There are a number of potential points of influence in the B2B buyer journey, and it’s crucial for marketers to address as many of these points as possible.

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