All Posts by JoAnne Abed

JoAnne Abed

Tops Again!

You’d think we’d be used to it by now, but we are so excited to announce that VantagePoint has once again been named one of the nation’s top business-to-business and interactive agencies by B-to-B. This is the 6th year out of the past seven that we’ve earned this honor.

Sprechen Sie Öffentlichkeitsarbeit?

I recently returned from a trip to Germany where I not only reveled in the beauty of the region but got to spend some time with several of my husband’s European colleagues. The experience of discussing politics, economics and business with people of other cultures was an excellent reminder of the fact that people are […]

Lessons from a PR Legend

It was with great sadness that I learned that one of the founding fathers of public relations, Dan Edelman, passed away earlier this week. I began my agency career nearly 20 years ago at Edelman Chicago, and it was my privilege to work down the hall from this legendary figure. He started his firm in […]

The Quest for the Perfect Christmas Card

It’s that time of year again — HOLIDAY CARDS! We wait with bated breath to run to the mailbox and gauge our relative popularity. When we find one there, we feel obligated to read it and keep it somewhere in our house. For us, it’s the front door, where, out of guilt or sheer awkwardness, […]

The public relations joys of election season

Starting Your Game Plan for 2013

It’s almost September – one of the happiest times of the year for me as a football fan – the start of the new season. It’s also the time of year when most companies begin the goal setting and budgeting process for next year. Both of these areas require motivation, attention to detail and the […]

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