Category: Marketing

6 Tips for Tailoring Your Marketing During this Pandemic

Marketing is more important than ever while in-person communication is limited. Here are some tips on how to adjust your marketing strategy during this pandemic.

3 Marketing Resolutions You Can Actually Keep

Personal disappointments don’t have to dissuade us from committing to professional improvement this year ― but maybe this time, let’s set goals we know we can accomplish. Here are a few suggestions for “low bar” marketing resolutions to improve your company’s marketing fitness in 2020.

How To Leverage Customer Success Stories

In the foodservice industry, it can be tricky to know how best to leverage customer success stories. Here are three ideas that have worked for our clients you can make your own.

Effective Copy Starts With Counting Sheep

When it comes to writing effective copy, trust matters now more than ever. We’re not just telling a story, we’re having a conversation with people — we’re talking, we’re listening and, hopefully, we’re understanding.

How to Start Working with Influencers

It seems like every company, from mainstream to niche, is pairing up with popular figures to help promote their products or services. If you want to try this strategy in your space, one big challenge is knowing exactly where to start. Read on for some steps on how to find and start working with influencers. 

Best of VantagePoint: Top 9 Blogs from 2019

As we’re setting our sights on 2020 goals we’re also looking back at our favorite blogs of the year. Check out our top blogs from 2019.

Sign-up for Special Content

Gain unlimited access to case studies, white papers, and more.

This feature requires that cookies are enabled in your browser
Real Time Web Analytics