Tag: B2B marketing influencers

How to Start Working with Influencers

It seems like every company, from mainstream to niche, is pairing up with popular figures to help promote their products or services. If you want to try this strategy in your space, one big challenge is knowing exactly where to start. Read on for some steps on how to find and start working with influencers. 

7 B2B marketing influencers you should be following on Twitter [#MPB2B edition]

Fresh from the recent Marketing Profs B2B Forum, here are seven B2B marketing influencers you should definitely follow on Twitter for key marketing insights and news.

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