Tag: B2B Social Media

How To Leverage Customer Success Stories

In the foodservice industry, it can be tricky to know how best to leverage customer success stories. Here are three ideas that have worked for our clients you can make your own.

7 B2B marketing influencers you should be following on Twitter [#MPB2B edition]

Fresh from the recent Marketing Profs B2B Forum, here are seven B2B marketing influencers you should definitely follow on Twitter for key marketing insights and news.

7 Ways to Boost Your Social Media Impact at the National Restaurant Association Show

If you’re just posting with no plan or understanding of how to make your postings more impactful, you might as well tack a flyer to the neighborhood bulletin board. Here are seven tips that will lead to more views, engagement — and perhaps even visitors at your booth.

Social Media Lead Generation: Is It For Real?

Claims of lead generation through social media tend to conjure the same questions and disbelief that one gets when watching a late-night infomercial: “Does that really work? There’s no way that works.”

5 Basic Mistakes Companies Make on Social Media

Having a social media profile is not enough. Companies must ensure they are utilizing their social media platforms properly in order to really reap all the benefits they have to offer. If you want to know what not to do, take a look at these five basic mistakes companies make on social media.

8 reasons you should expect to see even more social media live streaming in 2018

Today’s online media, namely social media, is just beginning to hit its stride with live content. These statistics show that social media is not only worth the investment but also why we’ll be seeing much more of it in the near future.

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