Late night TV legend David Letterman signed off for the final time this week, wrapping a career that spanned two networks, 33 years and 6,028 shows. But between strapping cameras to monkeys, dropping random objects off tall buildings and discovering the next Stupid Pet Trick, one classic bit that stood the test of time was his iconic Top 10 List.

Think about in this day in age the number of ways in which communication, even business communication, tries to replicate face-to-face interactions. With technology, we try to get as close as we can to replicating this experience. We’re fortunate to have so many communication tools available to us through a simple internet connection and a number of devices right at our fingertips. But how do we know the best way to communicate in any given situation?

I recently returned from a trip to Germany where I not only reveled in the beauty of the region but got to spend some time with several of my husband’s European colleagues. The experience of discussing politics, economics and business with people of other cultures was an excellent reminder of the fact that people are […]

As marketing professionals, we talk to lots of companies about their marketing needs. These people usually fall into three camps: 1) Those who want to work with an agency, 2) Those who prefer to go it alone, and 3) Those who THINK they want to work with an agency.

Sometimes when people talk to me in the biz or in the office, my eyes glaze over. My mind blocks all incoming communication and I fixate on one thing — a solitary word. Not because of boredom or my being uninterested in the topic at hand, but due to the word or words that were […]

When I reflect on the time between my teenage years and now, I realize that I’ve used at least a dozen different tools to communicate with others – house phone, pager, snail mail, e-mail, chat room, instant messaging, cell phone, texting, tweeting, facebooking, video sharing, and blogging. While some of these tools have phased out, […]