The season is upon us, full of jingles, price slashing and road traffic galore. Your customers are often swept away in the natural business that befalls us this time of year, and they’re drenched in holiday messaging that makes them feel…well, less than cheerful. In the rush to “sell, sell, sell”, there’s no personal touch, no human element, which often makes customers upset, or worse….passive.

Recently, we recorded a series of informal conversations with several of VantagePoint Marketing’s key staff discussing how to help our B2B customers create greater value for their customers. If you’ve got 12 minutes, I think you might find these interesting and helpful. The three brief videos are available below, or you can watch them in […]