Tag: Target

Messaging and mushy peas

At times, trying to get your message to market can feel like trying to get your 14-month-old to eat his supper. You take great care to prepare something that the audience will love and often go the extra mile to prepare it just the way you think they’ll like it. Or, in my case, to […]

6 reasons your customers could be loyal to your brand

I’ve got a problem. My wife and I are shopping for a car, but the brand we have purchased for our last 4 cars (yes, we may have been obsessively loyal) no longer exists. So what brands to consider now? And why? And while I pondered these deep questions, I also began wondering what made […]

Early Christmas lights: the recession’s impact on holiday marketing

As I was walking through Target last week before Halloween, I was struck with disbelief—shelves were alreadystocked full of Christmas merchandise. Really? It wasn’t even November yet! I went there to try and find a happy medium of Halloween and Thanksgiving merchandise, but instead of finding jack o’-lanterns and turkeys, I saw lots of trees […]

Sign-up for Special Content

Gain unlimited access to case studies, white papers, and more.

This feature requires that cookies are enabled in your browser
Real Time Web Analytics