It’s true that foodservice equipment can sometimes look like the proverbial “stainless steel graveyard,” but there are certainly strategies you can employ to make your equipment more visually appealing. Here’s some advice based on my recent experience at NAFEM.
When every exhibitor is vying for attention with over 60,000 registrants it’s hard to make real connections and, often to have real conversations. After 13 years attending the National Restaurant Association (NRA) Show, I have a few recommendations for helping your brand make an impact.
I’m not a football player, and I don’t fully understand the rules. If a penalty flag flies on a play, I usually have to wait for the ref to explain it. I’m clueless about the finer points of blocking and tackling, and I certainly can’t predict which team is likely to win a tight match.